I noticed this on the paper towel dispenser in the public restroom at work a few weeks ago. I had been using this dispenser for at least 6 months before I realized what it said:
This post could easily have been posted to Movie Moment: imagine the “emergency” someone encountered that made it necessary to put this on a paper towel dispenser.
How long does it take to see the details of something as banal as a paper towel dispenser? We look at these objects everyday and think nothing of them – let alone expect nothing of them outside of what we assume is there. What else have we been overlooking?
Since noticing this statement on the paper towel dispenser at work, I’ve since noticed it on other paper towel dispensers. It’s the Bader Meinhof effect (e.g. when you buy a new car, all of a sudden you see it everywhere).
Isn’t it interesting what we choose to see and not see?